Mark is a South African Citizen, living in the Johannesburg area of the Gauteng Province of South Africa with extensive experience in the Medical Devices and Health Technology Industry. Mark is the current owner of BRANDTECH Healthcare Technology Consulting cc, a Strategic Management and Market Access consultancy. His experience includes developing business and market access strategies for multinational and locally based medical distributors, independent medical practitioner and specialist associations and societies, medical scheme administrators and patient advocacy groups. Through these interactions and activities Mark has built extensive and unique experience and networks that aims to benefit existing and potential clients.
Mark’s career in healthcare spans 28 years, and before consulting spent 15 years at Johnson and Johnson (J&J), holding various portfolios in national sales and marketing management in the Ethicon Endosurgery (EES) Franchise, including health economics and reimbursement (HE&R). Prior to this Mark established the first dedicated HE&R Division for J&J, and probably the first in a medical device company in South Africa, responsible for market access.
This business portfolio cut across a diverse range of technologies, including minimally invasive surgery, mechanical surgical stapling, energy sources, infection control, breast care and intravenous catheter systems. At various stages of his tenure within J&J Mark led either the marketing or sales teams that established this business as market leader in the markets served.
Experience through consulting now extends across specialities and technologies used in Gastro Intestinal Therapies, Orthopaedics, Cardiology and Cardiac Surgery, Urology, Diagnostics and Wound Care.
Mark has been involved in the industry as a former board member and chair of the Market Access Committee of the South African Medical Devices Association (SAMED) and the International Society for Pharmaco-economics and Outcomes research (ISPOR), leading initiatives aimed at improving access to innovative health care in South Africa. Mark holds a MBA in Strategic Marketing, on top of academic experience in HTA. He also has another life by enjoying water sports and cycling.